Diveana Rodríguez · Digital business consultant in Madrid
[PENDING: professional photo cut out over the shapes]
With strategy, marketing and technology, in English or Spanish. I work out what your business needs, plan how to get there and stay involved in the delivery.
Four common problems. Each one with what it takes to solve it: strategy, marketing or technology.
For international founders in Spain
I’m a migrant myself. I came to Spain, fell in love with the country and built my work here, so I know first-hand that starting a business here isn’t easy: a new language, unfamiliar rules and a market that searches, buys and decides in Spanish.
I also know how many opportunities open up once you understand how things work. If Spanish isn’t your first language, I can be your bridge to winning clients in Spain.
Step 01
I get to know how your business works and where the real problem is.
Step 02
We decide together what to do, in what order, and what not to do.
Step 03
I do it myself or coordinate whoever does.
Step 04
We measure and adjust.
Financial and IT services
[Real image: EuroDataes]
They asked for social media; the real problem was that they didn’t control their own website.
Hospitality
[Real image: Kissaten Place]
The problem was visibility, not content: attention connected to the business.
Retail and services
[Real image: Gentlecan]
An eight-year-old business with a great reputation that people couldn’t find on Google.
[PENDING: professional photo]
I work from Madrid with businesses that know they want to grow online but aren’t sure how, including founders who have come to Spain from abroad, as I did. Before I suggest any tool, I want to understand how your business makes money.
The figures describe the period of each project; they don’t claim that any single action caused them.
802
active users on EuroDataes’ new website
304 from organic search, with no paid advertising. GA4, 1 Jan–11 Sep 2026.
4,495
interactions with Kissaten Place’s Google Business Profile
+100.9% on the previous period. [PENDING: period dates]
Reserved space · not published
“[Client quote]” — Name, role, company
Questions
Yes. We work in English, and I plan and build the Spanish-facing side of your business (website copy, Google Business Profile and local search) so customers in Spain can find you in their own language. I’m a migrant too, so I know what that first stage feels like.
In most cases, yes. People in Spain usually search in Spanish, so a website that only exists in English is hard for them to find. I normally recommend Spanish for the customers you want to win, plus English if part of your audience is international.
GEO (generative engine optimisation) is about making sure AI-powered search, such as AI answers in Google or assistants like ChatGPT, can understand and cite your business. It builds on good SEO: clear structure, useful content and consistent information about who you are and what you offer.
No. Company formation, residency and tax are work for a gestor or a lawyer. My part starts once you’re up and running: strategy, visibility, your website and the systems that bring you clients.
You tell me about your business through the contact form. I read it myself and reply to suggest a first conversation, where I tell you honestly whether and how I can help. If we go ahead, we start with a diagnosis before anything is built.
Have a digital project and don’t know where to start?
Tell me about it and I’ll tell you honestly how I can help.